This Privacy Policy describes how Inked Threads via inkedthreads.gg (the “Site”, "Inked Threads", “we”, "us", or "our") collects, store, use, share ('process') and discloses your Personal Information when you visit, make a purchase from the Site or when you use our services ('Services'), such when you:
- Visit our website at https://www.inkedthreads.gg/, or any website of ours that links to this privacy notice or via the website. Find a list of all our websites at https://www.inkedthreads.gg/partners
- Engage with us in other related ways, including but not limited to any sales, marketing, or events
CONTACT
After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at hello@inkedthreads.gg or by post using the details provided below:
Inked Threads, 45 Oakleigh Avenue, Hallow, Worcestershire, WR2 6NG, United Kingdom
SUMMARY OF KEY POINTS
This summary provides key points from our privacy notice, but you can find out more details about any of these topics by clicking the link following each key point or by using our table of contents below to find the section you are looking for. You can also click here to go directly to our table of contents.
What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with Inked Threads and the Services, the choices you make, and the products and features you use. Click here to learn more.
Do we process any sensitive personal information? We do not process sensitive personal information.
Do we receive any information from third parties? We do not receive any information from third parties.
How do we process your information? We process your information to provide, improve and administer our Services, communicate with you, for security and fraud prevention, and to comply with the law. We may also process your information only when we have a valid legal reason to do so. Click here to learn more.
In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third parties. Click here to learn more.
How do we keep your information safe? We have organizational and technical processes and procedures in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Click here to learn more.
What are your rights? Depending on where you are located geographically, the applicable privacy laws may mean you have certain rights regarding your personal information. Click here to learn more.
How do you exercise your right? The easiest way to exercise your right is by filling out our data subject request form available here, or by contacting us. We will consider and act upon any request in accordance with applicable data protection laws.
Sensitive information. We do not process sensitive information.
Selling Personal Information. We do not sell personal information.
TABLE OF CONTENTS
- Collecting Personal Information
- Sharing Personal Information
- Selling Personal Information
- Sensitive Information
- Third-Party Websites
- Information Transferred Internationally
- Behavioural Advertising
- Using Personal Information
- Keeping Personal Information
- Account Information
- Email/SMS Marketing
- Your Rights
- Cookies
- Do Not Track
- Changes
- Complaints
1. COLLECTING PERSONAL INFORMATION
When you visit the Site, we collect certain information about your device, your interaction with the Site, and the information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.
PERSONAL INFORMATION YOU DISCLOSE TO US
In Short: We only collect personal information that you provide to us.
We collect personal information that you voluntarily provide us when you register on the Services, express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services & your interaction with the Site. We also collect information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.
Personal Information Provided by You. The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use.
- Customer support information
- Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
- Source of collection: collected from you.
- Disclosure for a business purpose: shared with our processor Shopify, Paypal, Klarna
- Personal Information collected: name, billing address, shipping address, usernames, passwords, contact preferences, contact or authentication data, payment information (including credit card numbers, debit card numbers, paypal details, klarna details), email address, and phone number.
- Order informatiom
- Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
- Source of collection: collected from you.
- Disclosure for a business purpose: shared with our processor Shopify, Paypal, Klarna
- Personal Information collected: name, billing address, shipping address, usernames, passwords, contact preferences, contact or authentication data, payment information (including credit card numbers, debit card numbers, paypal details, klarna details), email address, and phone number.
Sensitive information. We do not process sensitive information.
Payment Data. We may collect data necessary to process your payment if you make purchases, such as your payment instrument number (such as a credit card number), and the security code associated with your payment instrument. All payment data is stored by Shopify, Paypal, Stripe, Xero, and Klarna. You may find their privacy notice links here: Shopify, PayPal, Stripe, Xero, and Klarna
All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.
INFORMATION AUTOMATICALLY COLLECTED
In Short: Some information - such as your Internet Protocol (IP) address and/or browser and device characteristics - is collected automatically when you visit our Services.
We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.
Like many businesses, we also collect information through cookies and similar technologies.
- Device information
- Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
- Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
- Disclosure for a business purpose: shared with our processor Shopify, Paypal, Klarna
- Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site
The information we collect includes:
Log and Usage Data. Log and usage data is service-related, diagnostic, usage, and performance information our servers automatically collect when you access or use our Services and which we record in log files. Depending on how you interact with us, this log data may include your IP address, device information, browser type, and settings and information about your activity in the Services (such as the date/time stamps associated with your usage, pages and files viewed, searches, and other actions you take such as which features you use), device event information (such as system activity, error reports (sometimes called 'crash dumps'), and hardware settings).
Device Data. We collect device data such as information about your computer, phone, tablet, or other device you use to access the Services. Depending on the device used, this device data may include information such as your IP address or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration information.
Location Data. We collect location data such as information about your device's location, which can be either precise or imprecise. How much information we collect depends on the type and settings of the device you use to access the Services. For example, we may use GPS and other technologies to collect geolocation data that tells us your current location (based on your IP address). You can opt out of allowing us to collect this information either by refusing access to the information or by disabling your Location setting on your device. However, if you choose to opt out, you may not be able to use certain aspects of the Services.
Minors. The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.
2. SHARING PERSONAL INFORMATION
In short: We may share information in specific situations described in this section and/or with the following third parties.
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here.
We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
We use Shopify, Stripe, Paypal, and Klarna as payment providers in our store. You can read more about how they use your Personal Information at the following links: Shopify, PayPal, Stripe, Xero, and Klarna
3. SELLING PERSONAL INFORMATION
We do not sell personal information.
4. SENSITIVE INFORMATION
We do not process sensitive information.
5. THIRD-PARTY WEBSITES
In Short: We are not responsible for the safety of any information that you share with third parties that we may link to or who advertise on our Services, but are not affiliated with, our Services.
The Services may link to third-party websites, online services, or mobile applications and/or contain advertisements from third parties that are not affiliated with us and which may link to other websites, services, or applications. Accordingly, we do not make any guarantee regarding any such third parties, and we will not be liable for any loss or damage caused by the use of such third-party websites, services, or applications. The inclusion of a link towards a third-party website, service, or application does not imply an endorsement by us. We cannot guarantee the safety and privacy of data you provide to any third parties. Any data collected by third parties is not covered by this privacy notice. We are not responsible for the content or privacy and security practices and policies of any third parties, including other websites, services, or applications that may be linked to or from the Services. You should review the policies of such third parties and contact them directly to respond to your questions.
6. INFORMATION TRANSFERRED INTERNATIONALLY
In short: We may transfer, store, and process your information in countries other than your own.
Our servers are located in the United Kingdom, and United States. If you are accessing our Services from outside the United Kingdom, and United States, please be aware that your information may be transferred to, stored, and processed by us in our facilities and by those third parties with whom we may share your personal information (see 'Sharing Personal Information' below), in the United Kingdom, United States, and other countries.
If you are a resident in the European Economic Area (EEA) or United Kingdom (UK), then these countries may not necessarily have data protection laws or other similar laws as comprehensive as those in your country. However, we will take all necessary measures to protect your personal information in accordance with this privacy notice and applicable law.
European Commission's Standard Contractual Clauses:
We have implemented measures to protect your personal information, including by using the European Commission's Standard Contractual Clauses for transfers of personal information between our group companies and between us and our thirdparty providers. These clauses require all recipients to protect all personal information that they process originating from the EEA or UK in accordance with European data protection laws and regulations. Our Data Processing Agreements that include Standard Contractual Clauses are available here: https://ec.europa.eu/info/sites/default/files/questions answers on sccs_en.pdf. We have implemented similar appropriate safeguards with our third-party service providers and partners and further details can be provided upon request.
7. BEHAVIOURAL ADVERTISING
In short: We may use cookies & other tracking technologies to retarget you with advertisements customized to your interactions on our Services.
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:
We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here. You can also opt-out of Google Analytics here.
We use Facebook Pixel to help us retarget customers with adverts after visiting our website or regarding products they recently viewed, recently added to basket, and/or failed to checkout. You can read more about how Google uses your Personal Information here. You can also opt-out of Facebook Ads here.
We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).
We use Shopify Audiences to help us show ads on other websites with our advertising partners to buyers who made purchases with other Shopify merchants and who may also be interested in what we have to offer. We also share information about your use of the Site, your purchases, and the email address associated with your purchases with Shopify Audiences, through which other Shopify merchants may make offers you may be interested in.
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page here.
You can opt out of targeted advertising by following these links:
Facebook - https://www.facebook.com/settings/?tab=ads
Google - https://www.google.com/settings/ads/anonymous
Bing - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.
8. USING PERSONAL INFORMATION
We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.
LAWFUL BASIS
Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:
- Your consent;
- The performance of the contract between you and the Site;
- Compliance with our legal obligations;
- To protect your vital interests;
- To perform a task carried out in the public interest;
- For our legitimate interests, which do not override your fundamental rights and freedoms.
RETENTION
When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.
AUTOMATIC DECISION-MAKING
If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.
We do engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.
Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.
Services that include elements of automated decision-making include:
- Temporary blacklist of IP addresses associated with repeated failed transactions. This blacklist persists for a small number of hours.
- Temporary blacklist of credit cards associated with blacklisted IP addresses. This blacklist persists for a small number of days.
9. KEEPING PERSONAL INFORMATION
HOW LONG DO WE KEEP YOUR INFORMATION?
In Short: We keep your information for as long as necessary to fulfil the purposes outlined in this privacy notice unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). No purpose in this notice will require us keeping your personal information for longer than the period of time in which users have an account with us.
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
HOW LONG DO WE KEEP YOUR INFORMATION?
In Short: We aim to protect your personal information through a system of organisational and technical security measures.
We have implemented appropriate and reasonable technical and organisational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorised third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.
10. ACCOUNT INFORMATION
If you would at any time like to review or change the information in your account or terminate your account, you can:
- Log in to your account settings and update your user account.
- Contact us using the contact information provided.
Upon your request to terminate your account, we will deactivate or delete your account and information from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our legal terms and/or comply with applicable legal requirements.
11. EMAIL AND SMS MARKETING
By submitting this form and signing up for texts, you consent to receive marketing text messages (e.g. promos, cart reminders) from Inked Threads at the number provided, including messages sent by autodialer. Consent is not a condition of purchase. Message & data rates may apply. Message frequency varies. Unsubscribe at any time by replying STOP or clicking the unsubscribe link (where available). Privacy Policy here & Terms here.
Inked Threads uses Klaviyo for email/sms campaigns, auto email/sms flows for customer information, sales marketing & customer retention. Email and Phone numbers are collected and stores within Klaviyos databases but never shared with any third parties. All our stand alone websites from our partners under Inked Threads share data.
We will send marketing to customers browsing our websites with targeted emails based on stages of service, from suggested products to abandoned checkout.
12. YOUR RIGHTS
GDPR
If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.
Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.
CCPA
If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.
If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address above.
13. COOKIES
A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.
We use the following cookies to optimize your experience on our Site and to provide our services.
Be sure to check this list against Shopify’s current list of cookies on the merchant storefront: https://www.shopify.com/legal/cookies
COOKIES NECESSARY FOR THE FUNCTIONING OF THE STORE
Name | Function | Duration |
---|---|---|
_ab | Used in connection with access to admin. | 2y |
_secure_session_id | Used in connection with navigation through a storefront. | 24h |
_shopify_country | Used in connection with checkout. | session |
_shopify_m | Used for managing customer privacy settings. | 1y |
_shopify_tm | Used for managing customer privacy settings. | 30min |
_shopify_tw | Used for managing customer privacy settings. | 2w |
_storefront_u | Used to facilitate updating customer account information. | 1min |
_tracking_consent | Tracking preferences. | 1y |
c | Used in connection with checkout. | 1y |
cart | Used in connection with shopping cart. | 2w |
cart_currency | Used in connection with shopping cart. | 2w |
cart_sig | Used in connection with checkout. | 2w |
cart_ts | Used in connection with checkout. | 2w |
cart_ver | Used in connection with shopping cart. | 2w |
checkout | Used in connection with checkout. | 4w |
checkout_token | Used in connection with checkout. | 1y |
dynamic_checkout_shown_on_cart | Used in connection with checkout. | 30min |
hide_shopify_pay_for_checkout | Used in connection with checkout. | session |
keep_alive | Used in connection with buyer localization. | 2w |
master_device_id | Used in connection with merchant login. | 2y |
previous_step | Used in connection with checkout. | 1y |
remember_me | Used in connection with checkout. | 1y |
secure_customer_sig | Used in connection with customer login. | 20y |
shopify_pay | Used in connection with checkout. | 1y |
shopify_pay_redirect | Used in connection with checkout. | 30 minutes, 3w or 1y depending on value |
storefront_digest | Used in connection with customer login. | 2y |
tracked_start_checkout | Used in connection with checkout. | 1y |
checkout_one_experiment | Used in connection with checkout. | session |
REPORTING AND ANALYTICS
Name | Function | Duration |
---|---|---|
_landing_page | Track landing pages. | 2w |
_orig_referrer | Track landing pages. | 2w |
_s | Shopify analytics. | 30min |
_shopify_d | Shopify analytics. | session |
_shopify_s | Shopify analytics. | 30min |
_shopify_sa_p | Shopify analytics relating to marketing & referrals. | 30min |
_shopify_sa_t | Shopify analytics relating to marketing & referrals. | 30min |
_shopify_y | Shopify analytics. | 1y |
_y | Shopify analytics. | 1y |
_shopify_evids | Shopify analytics. | session |
_shopify_ga | Shopify and Google Analytics. | session |
The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.
You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.
Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.
14. DO NOT TRACK
Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser. Most web browsers and some mobile operating systems and mobile applications include a Do Not Track ('DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage no uniform technology standard for recognising and implementing DNT signals has been finalised. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy notice.
15. CHANGES
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
16. COMPLAINTS
As noted above, if you would like to make a complaint, please contact us by e-mail or by mail using the details provided under “Contact” above.
If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority here: https://ico.org.uk/make-a-complaint/
Last updated: 10/07/2024